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The LED display screen recently installed at Millennium Square in Leeds is a state-of-the-art digital-out-of-home (DOOH) platform. It measures 23 square meters and offers high-definition picture quality, vastly improving the screen’s capability to engage audiences during live events. The screen is used for a variety of public activities, including broadcasting major cultural and entertainment events such as the King’s Coronation and Eurovision Fan Zone.
For this Millennium Square LED display screen, while detailed specifications such as pixel pitch of LED haven’t been widely reported, Topshine can provide some general insights based on typical outdoor LED displays of this scale and function:

1. Pixel Pitch: For large outdoor LED displays like this one, the pixel pitch typically ranges from 8mm to 16mm. A smaller pixel pitch (e.g., 8-10mm) would provide better resolution and more detail for close-up viewing, while a larger pixel pitch (e.g., 12-16mm) would be more suitable for viewing from a distance. Given its prominent use in large public events, the screen likely features a medium-range pixel pitch—around 10mm to 12mm—to balance detail and viewing distance.
2. Installation Method: Outdoor LED displays are typically permanently installed on metal frames or structures. Given the size and the importance of the display in Millennium Square, it’s likely that the screen was mounted on a robust steel or aluminum frame that can withstand weather conditions. The installation also incorporates integrated power and data cables that are designed for outdoor durability, including weatherproofing to protect against rain and temperature fluctuations.

In terms of the visual experience, this upgrade aligns with the latest trends in outdoor advertising and public engagement, offering Millennium Square an effective medium to attract and retain audiences. With its ability to handle both static and dynamic content, the screen is also a powerful marketing tool, enhancing visitor interaction in Leeds’ busy city center.
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