Advantages Of Led Screen Replace Traditional Advertising Screen

Led Advertising Screens replacing traditional paper advertising screens is the general trend in the digital age, And human vision is more sensitive to dynamic content. An led screen playing exciting videos can attract more attention than a static poster, thus greatly improving the reach and memorability of the advertisement.

一. Dynamic display and visual impact：

1.Led advertising screen performance: Dynamic videos, pictures, texts, animations, rich and diverse content.

2.Traditional paper advertising screen performance: Static images and text, single format.

3.Led advertising screens have strong visual appeal: Dynamic content is more likely to catch the attention of pedestrians or traffic in an instant, and its visual impact far exceeds that of static images.

4.Traditional paper advertising screens are limited: It is easy to be drowned in the complex urban visual information, resulting in  advertising blind spots.

二. Flexibility and real time nature of content updates：

1.Led advertising screen update method: Remote control, one click update, and all content can be replaced within a few minutes via the network.

2.Traditional paper advertising screen update method: Manual replacement requires special personnel to go to the site to disassemble and install, which is time consuming and labor intensive.

3.Led advertising update speed: Seconds and minutes, allowing real time updates of content such as news, weather, and social media interactions.

4.Led advertising screen supports time divided playback: You can preset programs to play different advertising content at different time periods, such as morning, afternoon, and evening.

5.Traditional paper advertising screens do not support time slot playback: A single poster is used to display the entire product, making it impossible to conduct targeted marketing for people at different times of the day.

三.Operating costs and long term benefits:

1.The initial investment cost of led advertising screen is relatively high: Including screen hardware, control system, installation and other costs.

2.Traditional paper advertising screens have lower initial investment costs: Mainly design and printing costs.

3.Led advertising screens have extremely low long term operating costs: Content updates are almost free of charge, with the main expenses being electricity and regular maintenance fees.

4.Traditional paper advertising screens have high long term operating costs: Each replacement requires design, printing, and installation fees, which can add up to huge costs over time.

5.Led advertising screens are more environmentally friendly: Reduce paper and ink consumption and pollution during the printing process.

6.Traditional paper advertising screens consume a lot of resources: Large amounts of paper and ink are used, and discarded posters also generate solid waste.

四.Interactivity and Immersive Experience:

1.Led advertising screen has strong interactive capabilities: Interaction with the audience can be achieved through technological integration, such as QR code scanning, somatosensory interaction, social media projection.

2.The interactive capabilities of traditional paper advertising screens are almost zero: It is a one way information transmission and cannot generate any interaction with the audience.

3.Led advertising screens have unlimited creative space: It can combine sound, light and electricity to create an immersive advertising experience and even build a landmark media facade.

4.Traditional paper advertising screens have limited creative space: Creativity limited by static graphic design.